Write a layout brief for an event flyer

A flyer layout brief with information hierarchy, copy blocks, image slots and print specs.

Choose one of three approaches. The steps for that option appear below.

Choose an option above. On a phone, swipe the tabs left or right to see all options →

Claude: ranks the details and writes the brief

Claude ranks the details, then writes the layout brief. You confirm the order and approve.

  1. You

    Write the details

  2. Claude

    Rank and draft the brief

  3. You

    Check and approve

  1. Write the event details in one block

    Use: You

    Write the event details (date, time, venue, speakers, ticket link, sponsor names) in one text block exactly as they must appear.

    Check

    Check date, time and link are your own wording.

  2. Rank the details, then write the brief

    Use: Claude

    Paste the block for a ranked list, then in the same chat ask for the layout brief: hierarchy, copy blocks, image slots, print specs.

    Details

    What to paste into the tool

    Task: Ranked info list. Rank every detail by importance for a community event flyer. Output an ordered list: priority, detail, source. Copy dates, times and links exactly; do not alter or add any. Task: Layout brief. From the ranked info list and the event details, write the layout brief: information hierarchy, copy blocks with exact dates, times and links, image slots, print specs given by the organiser. Mark any print spec not given as "to confirm". Add the note: sponsor logo permissions to be checked.

  3. Check the brief and sponsor logo permissions

    Use: You

    Make sure the ranking puts date, place and call to action first; check sponsor logo permissions, then approve.

    Check

    Check dates, times and links against the event details; no logo is placed without permission.

Before you paste into any AI tool, remove any confidential information. Put it back at the end.

Tools in this workflow

Deciding between ChatGPT and Claude for this? See the comparison.

Final check

Every required detail has a position.

Organiser checks dates, times and links.

Dates, times and links come from the organiser.

Check sponsor logo permissions.

Check the result against your original inputs. Approve it before sharing or acting.

What still needs checking
  • Print size and sponsor logo permissions are not in the source record.

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