Copy.ai vs Hootsuite

Copy.ai (GTM and marketing AI platform under Fullcast ownership.) and Hootsuite (Social media management platform with AI writing and inbox features.) compared side by side: plans and prices, vendor-stated features, platforms and sign-in, with the date each fact was checked. Matches based on official product information.

Based on official vendor pages, linked below
Copy.ai pricing checked: 2026-10-30
Hootsuite pricing checked: 2026-10-30

At a glance

Copy.ai

AI marketing tools

What it does: GTM and marketing AI platform under Fullcast ownership.
Strong at: Aimed at go-to-market teams automating sales and marketing workflows.
Free plan: No free plan
Paid plans from: US$29 / month

Pricing checked 2026-10-30 · Full Copy.ai record · Official site

Hootsuite

AI marketing tools

What it does: Social media management platform with AI writing and inbox features.
Strong at: Aimed at teams managing many social accounts with AI-assisted publishing and inbox.
Free plan: No free plan
Paid plans from: Not stated

Pricing checked 2026-10-30 · Full Hootsuite record · Official site

Plans & pricing

Copy.ai plans & pricing

Checked 2026-10-30. · Vendor pricing page Confirm prices and terms with the vendor before buying.

Chat

US$29 / month (US$24 / month billed yearly), 5 seats

Growth

$1,000/mo billed $12,000/yr

Expansion

$2,000/mo billed $24,000/yr

Scale

$3,000/mo billed $36,000/yr

Enterprise

Custom pricing

Hootsuite plans & pricing

Checked 2026-10-30. · Vendor pricing page Confirm prices and terms with the vendor before buying.

Standard

$99 per user/month, billed annually; up to 10 social accounts

Professional

$199 per user/month, billed annually

Advanced

$399 per user/month, billed annually

Enterprise

Custom

Side-by-side facts

	Copy.ai	Hootsuite
Free plan	No free plan	No free plan
Paid plans from	US$29 / month	Not stated
Sign-in	Copy.ai has a sign-up page that needs email verification; the vendor does not state whether any use is possible without an account. Copy.ai is now owned by Fullcast (announced 15 Oct 2025).	Yes. Account is required for the documented product trial.
API	Copy.ai's pricing page lists API access under the Enterprise plan. Copy.ai is now owned by Fullcast (announced 15 Oct 2025).	Yes. OAuth REST API; some endpoints are Enterprise-only.

Worth knowing before you choose

Copy.ai - worth knowing

Positioning is now GTM/sales plus marketing under Fullcast ownership.

Hootsuite - worth knowing

"$99 / $199 / $399 per user/month*" with footnote "*Prices displayed in USD, based on annual billing, but do not include applicable tax".
Per-user pricing. 14-day free trial, no credit card required; trial accounts have daily posting limits.
Social management is the core product; AI is a feature.

Common questions

Is Copy.ai or Hootsuite free to use?

Copy.ai: No free plan (checked 2026-10-30). Hootsuite: No free plan (checked 2026-10-30).

Which is better, Copy.ai or Hootsuite?

It depends on the job. Copy.ai: Aimed at go-to-market teams automating sales and marketing workflows. Hootsuite: Aimed at teams managing many social accounts with AI-assisted publishing and inbox. The feature and pricing tables above show where they differ.

Where do these facts come from?

Every fact on this page is read from the vendors' own product and pricing pages, with the checked date shown beside it. Links to both official pages are at the top of each column.

Keep comparing

This comparison is not a recommendation: it sets out what each vendor states on its own pages, with the dates those pages were checked. Prices and features change - confirm with the vendor before buying.